Manitowoc CraneCREDIT offers purchasing solutions for all financing situations
CraneCREDIT will use CONEXPO 2005 to demonstrate its wide range of purchasing
options available to crane users and rental companies. Many firms in today’s
industry need to think carefully about the decision to purchase or lease a
crane and CraneCREDIT is able to offer expert advice on the subject.
Primary among the considerations customers must make are their equipment needs
and budget allocations. With these in mind it is then necessary to consider
the crane’s prospective future value, its technology, its suitability for the
customer’s fleet, and in-country tax advantages. CraneCREDIT’s team of
financial advisors is able to assess any potential crane purchase and
recommend an appropriate course of action to the customer. CraneCREDIT
financing options are available on any Manitowoc Crane Group product – or even
accessory – regardless of whether it is being purchased new or used.
There are a number of advantages to financing a crane through CraneCREDIT, all
of which make business sense. First, CraneCREDIT financing options allow
customers to hold onto their cash. With only a small down payment, or one
installment in the case of a lease, cash is not tied up in the product. That
means customers can keep their existing lines of credit open and unaffected.
Payment schedules can be customized and flexible, such as with step payment or
skip payment structures, or multiple purchases being rolled under one
easy-to-use Master Lease arrangement if a customer has further equipment needs.
Acquiring cranes through Manitowoc CraneCREDIT allows companies to stay ahead
of the competition by giving them access to the very latest lifting technology.
When financing cranes, the customer has a choice of several financing options,
which allow the equipment to be continually leased at the end of the lease
term, purchased, or returned to Manitowoc.
One of the greatest advantages of CraneCREDIT is the fact it’s very quick and
very easy. Quotes can be obtained over the phone in just a matter of minutes,
depending on the location of the purchaser. Jay Buechler, customer finance
manager for North America, says it is only when customers start talking to
CraneCREDIT that they realize the full extent of the options available to them:
“Because the crane industry varies so much from state to state in the US, and
from country to country outside the US, we were acutely aware that we had to
work hard to ensure we had a financing solution to suit any situation. We
truly believe we have achieved our goal. No two CraneCREDIT packages are the
same, as no two customers are the same. Each package is designed specifically
to suit individual needs. Because of this we’re finding that once customers
see how easy it is to work with CraneCREDIT they’re coming back for more and
more equipment.”
About The Manitowoc Company The Manitowoc Company, Inc. is one
of the world's largest providers of lifting equipment for the global
construction industry, including lattice-boom cranes, tower cranes, mobile
telescopic cranes, and boom trucks. As a leading manufacturer of ice-cube
machines, ice/beverage dispensers, and commercial refrigeration equipment, the
company offers the broadest line of cold-focused equipment for the foodservice
industry. In addition, the company is a leading provider of shipbuilding, ship
repair, and conversion services for government, military, and commercial
customers throughout the U.S. maritime industry.
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For More Information Contact:
Tom Cioni Manitowoc Crane Group + 1 920 683 6510
tcioni@manitowoccranes.com
Steve Brown SE10 Creative + 1 414 221 9407
brown@se10.com
