News Release

April 24, 2007

Manitowoc Crane CARE shows its strength

Manitowoc Crane CARE is showing the global reach and superior capabilities of the world’s best crane support organization at bauma 2007. The event provides an ideal opportunity to outline strategies for 2007 and to introduce the latest advancements and additions to its growing range of parts, service, training, and fleet management products.

Thibaut Lebesnerais, vice president of Manitowoc Crane CARE EMEA, said the division aims to build on the successes of 2006.

“Our people and support teams have been a credit to us in 2006,” he said. “Our greatest challenge in 2007 will be managing growth in a strong global market. Customer feedback has been positive, and we are growing our organization further into regional product focused teams. Also this year we will introduce key initiatives in supply chain management to further improve parts delivery.”

Visitors to the Manitowoc Crane Group stand will see the many safety benefits of in-cab crane cameras via display screens positioned inside the booth and in cranes on the stand. There will also be demonstrations of on-line applications, including the new E-Training programs and GPX2, which allows dealers to enter quotes, place orders, or check parts inventory, either at regional Manitowoc Crane CARE facilities or dealer locations.

There is a parts display for all MCG brand cranes and live demos of the simple and efficient tower and mobile crane greasing systems.

Product information on many new service tools and aftermarket products is available. A Manitowoc Crane CARE service van will show the significant investment in tools and technology that Manitowoc Crane CARE is making for its customers around the globe.

In EMEA, the response from dealers to Manitowoc Crane CARE initiatives is excellent. Between 10 and 15 dealers should qualify for Manitowoc Crane CARE’s ‘Elite’ program in 2007. The Elite program requires dealers to implement superior performance, invest in its people, and maintain modern and efficient facilities.

In addition, several dealers are currently working towards achieving the ‘Red Plan’. With this program, dealers can receive substantial benefits by maintaining best practice on a range of services and following protocols set by Manitowoc Crane CARE. Another program proving popular is EnCORE which allows dealers to offer rebuild and remanufacture options through Manitowoc Crane CARE.

Manitowoc Crane CARE offers the best-trained and most experienced customer service staff in the industry. The EMEA dealer network is now 250 companies strong, in more than 60 countries.

About The Manitowoc Company
The Manitowoc Company, Inc. is one of the world's largest providers of lifting equipment for the global construction industry, including lattice-boom cranes,tower cranes, mobile telescopic cranes, and boom trucks. As a leading manufacturer of ice-cube machines, ice/beverage dispensers, and commercial refrigeration equipment, the company offers the broadest line of cold-focused equipment for the foodservice industry. In addition, the company is a leading provider of shipbuilding, ship repair, and conversion services for government, military, and commercial customers throughout the U.S. maritime industry.

# # #

For More Information Contact:

John BittnerLeslie Shalabi
Manitowoc Crane GroupSE10 Creative
+1 717 593 5930+1 414 221 9407
john.bittner@manitowoc.comshalabi@se10.com
©2008 The Manitowoc Company, Inc.